Entrepreneur discovers how to make halvah, the Middle Eastern treat

Thank you to Valley News reporter Sarah Earle for her terrific feature on Halvah Heaven! My mother is from Vermont and I have deep connections there so I am thrilled!

In an era of limitless gadgetry and ebullient internet can-do-ism, it’s easy to imagine that no culinary feat is out of reach. But when Victoria Wallins set out to make halvah, one of her favorite childhood treats, she quickly discovered otherwise.

“It took a very long time to figure this out,” said Wallins, lining up glossy white packages with bright block lettering reading “Halvah Heaven” on a table at First Branch Coffee in South Royalton last week. “It is not just something you whip up in your kitchen. … I knew if I could master it, I had something.”

Read the article here...

Tags: press, vermont